We help coaches build custom apps that scale access to their work, protect their brand reputation, and deliver results.
A custom app is a way to turn a proven coaching process into a product that clients can access consistently, on their own time, without increasing your workload.
When done right, an app fits into your business — and grows with it. Our goal is to help you build an app that is sustainable and becomes an asset for your business.
This is for coaches whose work already delivers results — and who are ready to scale it without compromising quality, trust, or experience.
You'll recognize yourself if:
You've built a clear method or program that consistently works
Demand exists, but your time and capacity are the bottleneck
Your brand is solid, and you care deeply about how clients experience your work
You have an existing audience or following, and you want a more natural way for people to move from content into real transformation
You've looked at existing coaching apps and felt they didn't reflect your standard — or your brand
You've already built backend systems that support your business, and now you want client-facing tools that do the same
A structured, step-by-step journey from concept to working app that your clients are actively using.
After you get in touch, we organize a call to chat through your business and app requirements. After the call, we'll put together a proposal for you including your exact quote, timeline and what's included in your app and your service. If you're happy to proceed, we'll send you a contract and invoice. The project starts as soon as contract is signed and the initial payment is made.
Outcome
Clear app requirements, timeline and expectations.
Design your app as part of your business.
You'll map your client journey, identify the transformation your app supports, and define how it connects to your current systems (onboarding, content, database, or payments).
Outcome
A validated concept, mockups, and integration plan for your app.
We bring your app to life.
We create the first version of your app with a focus on function, design, and a clean client experience. By the end of this phase, your first version will be live and ready for early users.
Outcome
A working version of your app in your clients' hands.
Test with real clients and we use the feedback to optimize the experience.
We identify what's working, fix friction points, and make smart updates that improve client outcomes.
Outcome
A smoother, more intuitive version of your app informed by real usage.
We help plan your app launch, onboard clients, and inform you of how to manage the app long-term.
We'll set up maintenance routines, review your app metrics, and decide on next steps — whether that's scaling to more users or planning version two.
Outcome
A stable, live app with your first users inside — and a clear plan to grow.
At the end of the process, you'll have a fully functional app that integrates seamlessly with your business — with your first users, delivering the same high quality experience you're already known for.
Let's Create Your App
About the Founder
Product manager, coach, and app builder.
I work with coaches whose work already creates impact — and who are ready to extend that work beyond their current delivery container.
My background is in product management, which means I spend less time chasing features and more time thinking about how people actually use what's built. That perspective shapes everything I do.
I've been in the coaching space for the last 3 years, so I have a solid understanding of how the industry works, what goes into models and frameworks, the impact coaching can have on clients and how crucial client experience is to building a successful coaching business.
My role is to help translate that coaching method and frameworks into a product that fits your business as it is now, supports clients meaningfully, and grows alongside your brand over time.
Starting From $5,000 USD
Full cost depending on app features
Let's Create Your AppVery little.
The app is designed to run as part of your business infrastructure, not as a separate product you manage day to day. You're not expected to handle bugs, updates, or technical upkeep as part of your regular work.
Most of your involvement will happen during the build.
Your involvement is focused and intentional.
You'll review key decisions, give feedback, and test the experience. You're not managing developers or handling technical details.
No.
The app is built to support your existing delivery — not create a new operational layer. It doesn't require constant monitoring, promotion, or technical decision-making once it's live.
After launch, the app runs independently.
You'll have a short post-launch support period to make sure everything is stable and functioning as expected. Beyond that, changes or improvements are intentional decisions — not ongoing fire drills.
That's normal. Small refinements and future versions can be scoped based on how the app is actually being used. Nothing is locked in, and nothing is rushed.
Yes — but it's predictable and transparent.
Like any digital product, there are basic infrastructure costs (such as hosting) to keep the app running. These are discussed upfront so you know exactly what to expect.
Ongoing support or future updates are optional and planned based on real usage, not assumptions.
You do.
The app is built for your business and your clients. You're not locked into a proprietary platform or dependent on a system you can't evolve over time.
That's ideal.
Your existing processes, documents, or workflows is the foundation. The goal is to translate what already works into a cleaner, client-facing experience — not to replace your method or reinvent it.
No. You need a coaching method or process that already works. One of the first steps is deciding which part of that process should become an app and what will most support your clients.
Timelines vary based on scope.
Most builds take several weeks, with an average timing of 12 weeks. Exact timing is confirmed after the decision and design phase, once we're clear on what's being built.
Depends on the vision you have for your app. We do advice to start with one option and expand to another option later on.
That's valid. For several reasons building now might not be the best option. Our goal is to help you arrive at the best decisions for you and your business.
I limit the number of active builds to maintain quality and attention. Depending on timing, there may be a short waitlist.
Let's talk about your coaching method and how we can transform it into a mobile app that scales your impact.
